Posts Tagged ‘guest posting’
Posted on September 10, 2010 - by Kwame
10 Places to Find Blogs to Guest Post On
Guest blogging helps you spread the word about your business or website. It is one way I get more people to view Sociatic and increase my RSS subscriber counts. It is also definitely one of the ways to become a better content marketer. Have you found any value in guest posting? If you haven’t, then you haven’t been looking in the right places.
Here are 10 places you can find blogs to guest post on. No matter the niche you’re in, I promise you’ll find a blog to guest post on.
- Look on Invesp: This blog ranking directory provides a lot of insight on different blogs in different niches. It was on this site that I learned that Seth Godin has over 450,000 RSS subscribers. I don’t think he accepts guest posts though so don’t rush to contact him. Visit Invesp’s blog rank directory to see if you can find a blog that’ll be interested to accept a guest post from you.
- Alltop: If you think there are no blogs in your niche to guest post on, guess again. AllTop is a news aggregator site that covers a diverse range of niches. I’m sure you’ll find some blogs there to guest post on so check them out.
- Blog Ad networks: Sites such as AdvertiseSpace, BlogAds and BuySellAds (for creative industry) makes it easier for you to identify big blogs by sharing some stats with you. These are great places to look for blogs that accept guest posts.
- Use MyBlogGuest: This is a forum community where bloggers give info about their blogs and then ask for guest posts from other users. You can also request to post an article on a blog whereby you share the terms and conditions of your offer.
- Technorati.com: Look in the Top 100 blogs in the world or top 100 in your niche to submit guest articles to. Better still; look in the top 10 blogs in your niche. Mostly, these are the blogs with lots of subscribers and authority. That’s what you need.
- Blogrolls of popular blogs in your niche: This is an overlooked place when it comes to finding blogs to guest post on. Authority bloggers normally list other authority bloggers in their blogroll. Most of the time, they blog about the same topic so be sure to check these places out too.
- Adage Power 150 blogs: The power 150 is a list of the top marketing blogs. If you want to reach the business community, be sure to request to guest post on one of the Power 150 blogs.
- Junta42 Top Blogs: Junta42 is the authority on content marketing and their list of the Top 42 blogs is a great place to find blogs to guest post on. You’ll find blogs covering topics in the area of content marketing, social media, and marketing in general.
- Check out TopRankBlog’s List of Top Online Marketing blogs: If you want to reach readers interested in business and web technology, try reaching out to the authors of the blogs listed with a guest post.
- Check out the social bookmarking and voting sites: Normally, the blogs on the homepages of sites such as Delicious, Digg, Reddit, etc. , receive lots of traffic and they have many subscribers too due to their success on these sites.
Other Tips to Remember About Guest Blogging:
- It is not every blog that accepts guest posts. Look for a link or page that asks for guest posts to be submitted. If you don’t find any, you can contact the publishers of the blog to find out if they do.
- Guest Posting works best when you write for a blog with many subscribers. If you write for blogs with just a few subscribers, there wouldn’t be any significant increase in your overall traffic and subscriber count (unless you plan to write a guest post every day). When it comes to guest posting, I don’t post on blogs with less than 5,000 subscribers. You can set your own subscriber limits.
- Use Quantcast to check the blog’s RSS subscriber count if not available elsewhere. You can also ask the bloggers about this.
- Hang around on a blog for a while before submitting a guest post. Mingle with its community and provide valuable comments. Leaving 2 or 3 valuable comments is enough to get the publisher’s attention.
Guest blogging is a really great way of marketing your business online on a shoestring and building a community around your brand. What other tips can you share regarding guest posting?
Posted on May 31, 2010 - by Kwame
How to Write to Get Free Publicity For Your Business
There are so many ways you can get free publicity. I will be sharing them on Sociatic but it will not be all at once. I want you to get time to savor and apply my tips to your business.
Writing is one way of getting free publicity…targeted ones of course.The trend towards online writing is on the increase. Those who actually take advantage of online writing are mostly bloggers. Businesses seldom use writing to promote their products. The keyword here is seldom.
However, there are some businesses that use this technique very often to promote their business.
If you are not already using writing to promote your business, you better start now.
Two reasons why you should use guest writing in your marketing:
- You don’t pay anything to write for a publication; whether it is online or offline.
- You get free promo to the blog’s audience (RSS readers, Twitter followers, Facebook pages; generally, people who love to visit and read that blog).
The web is not the only place you can write. You can also write for magazines and newspapers. You could try and get a column in a newspaper and share your expertise or in other words, help people solve problems related to your niche.
I have seen doctors and lawyers with their own columns in some newspapers and then in return, they get their byline (itsy-bitsy bio about the writer) published along with their article.
If you can’t get a column, you can contribute to an existing column in the newspaper or magazine. Just make sure you write something related to what you do. Also make sure you are writing for a publication your target market reads.
If you prefer web writing too, there are a number of blogs that accept guest writers. Writing online is an excellent way to get all the promotion you need. This is because, these days, things on the web are shared more than things offline.
For example, let’s say you write a very interesting article that gets lots of people’s interest. If you are lucky, your article may go viral when lots of people share it through email, Digg, on their blogs, facebook, et cetera.
Actually, some guest writers have experienced this with their articles and it shot their brand up and boosted their business.
Okay, so now you know why it’s shoe-string marketing. Now let’s look at what to consider before you guest post.
Things to check before Guest Writing:
- Audience: The publication’s audience (or readership) should be targeted towards your product or service. For example, if you are a web developer, write for a web development publication and if you are a business coach, write for a business blog.
- Numbers: Check the number of subscribers the publication has. You can find out by asking the publication. Some blogs share their RSS subscription number on their blog via a chicklet/widget (what’s the difference?). If that is not available, you can ask the owner of the blog. You can also check other stats such as Twitter following, traffic ranking(use Alexa.com), et cetera. This is to make sure you get many eyeballs to read your content and thus, drive traffic to your website.
- No Selling: That will turn people off. Besides, many publications won’t accept a guest post like that. Your article needs to be original and should provide value for the blog’s readers by solving a problem. If you want to add a sales pitch, write a press release instead.
Oh, one more thing. Some publications give you a secondary benefits for your guest writing efforts; they pay you for writing for them. You can expect to be paid as much as $150 per guest article. That’s secondary benefit to us because what I want you to achieve is free publicity for your business.
Some online publications that accept guest writers are:
- Pro Blog Design – Graphic and Web Design niche
- Freelance Switch – Freelance and web Design niche
- Daily Blog Tips – Blogging Niche
- Small Business Trends – Small business niche
- Marketing Profs – Marketing niche
- Dumb little man – Productivity niche
- Make Use of – Technology niche
- TutsPlus Network – Graphic and Web Development niche
- Read Write Web – Web Technology niche
After going through all the processes and check lists, I can’t end this article without stating that you need to keep doing it to get the result you want.
A single article could get you some sales or leads but in order for you to achieve more valuable results (with “more” as the word of emphasis), you need to get published a couple of times. One article might bring in some showers of profits but several articles will bring in a flood of profits; that is, if you are selling a good product
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In my opinion, it will be better to write regularly for one particular blog so that the community over there gets to know you and trust you more to do business with you through your own site. After you establish some authority or relationships on that blog, move on to another one (also related to your niche) and build more relationships. It may surprise you that some of your friends from blog number 1 read blog number 2 too.
Give yourself some time to get serious results. You don’t always have to write the articles if you get frustrated along the line. You can always outsource your writing to professional writers on Elance or Odesk for a few bucks.
Before paying anybody to write your articles for you, request that all the applicants (or bidders) submit a small introductory piece so you can assess their writing.
Oh, you will also need to make sure the writer has some knowledge about your niche for obvious reasons. It will make the work easier for both sides.
Which shoe-string marketing techniques do you use? Have you ever used guest posting to market your business? Let me know your experiences in the comments box below.
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